How to use message boards to drive traffic
You will see how I use mine to network with like-minded people; folks that are interested in building a business using the Internet. Finding free traffic is very easy and you must be patient for the results. The theme of your message board could be anything that is related to your web site. They help attract an audience, and people visiting your site can actually SEE that you are indeed “tending shop”. How many times have you visited a web site and wondered if the information that was provided was current? How often is it updated? Does the owner of this site actually take an interest in their business? All these question and more can be answered by adding a message board to your site. Visitors will be able to see how you interact with others and it will help establish credibility for you and your business. The number #1 reason, why people will not buy from you on the web is TRUST. Many simply refuse to trust on-line vendors.
If you are going to be building the site yourself, and are too overwhelmed to try to install a CGI program like this yourself, there are free ones you can use. All the free message board providers require you to carry their banner ad on your message board. You get free use of the board in exchange for them being able to advertise to all your visitors.
Your best choice is to have a developer install one for you on your web site. If you would rather use a free service, here is a list of places that will provide you with a message board you can use, and link to your site.